VFD Articles

Case Study: Revolutionising Financial Transparency & Growth

Client: Logistics SME in the Circular Economy Sector

Advisor: Planning for the Best

Background:
An SME in the logistics sector, specialising in recycling and reusing materials within the circular economy, faced challenges with their financial management. With a turnover of around one million, they struggled to obtain clear financial insights due to inadequate bookkeeping.

Challenge:
The business encountered significant discrepancies in its financial records, leading to confusion in understanding their true financial status. The inadequacy of their bookkeeping made it difficult to plan effectively and obscured the understanding of their cash flow and profitability.

Solution:
VFD Pro was deployed to scrutinise the existing financial data. Its powerful analysis capabilities uncovered fundamental errors in the bookkeeping, prompting the business to switch both their accountants and bookkeepers. The new, more accurate financial information facilitated by VFD Pro has provided a stable foundation for credible financial planning and decision-making.

Results:

  • Enhanced Financial Clarity: The implementation of VFD Pro led to a dramatic improvement in the transparency of the business’s financials and cash flow.
    • Strategic Client Management:
    With clearer financial data, the business can now set specific revenue targets by client, a task previously impossible due to unreliable numbers.
    • Growth and Expansion Planning:
    The newfound stability in their financial reporting has enabled them to project future growth and plan strategically, with an ambition to double turnover in the next two years.
    • Improved Client Profiling:
    VFD Pro’s insights have helped the business in identifying and focusing on the right type of client profiles, especially in distinguishing between trade and direct clients for better margin management.
    • Major Contract Acquisition:
    The enhanced financial stability and transparency have also played a crucial role in securing a major supply contract, demonstrating their capability and reliability to significant players in the industry.


Advisor's Reflection:

Our experience with VFD Pro has been transformative. Not only did it pinpoint the bookkeeping inadequacies, but it also opened doors to more profound advisory roles with our clients. Now, we’re not just dealing with day-to-day numbers; we’re actively involved in strategic planning and helping our clients understand the kind of clients they should target for sustainable growth. VFD Pro is more than a tool; it's a catalyst for change and growth in businesses.

VFD Pro Comment:

At VFD Pro, we believe that the foundation of any successful business is robust and transparent financial management. For the logistics SME specialising in the circular economy, our tool was instrumental in uncovering and rectifying critical bookkeeping discrepancies, setting the stage for a new era of financial clarity and strategic growth. Our platform's ability to provide deep insights and accurate forecasting helped the business not only in improving their financial health but also in securing major contracts and setting ambitious growth targets. This case study is a testament to how VFD Pro is more than just a reporting tool; it's a partner in driving business excellence and sustainability.