✦ VFD Mastery delivers 28 hours of verifiable CPD – mapped to ICAEW, ACCA & CIMA requirements.      ✦ CPD budgets at work: compliance, reporting, forecasting & exit planning – all covered in Mastery.      ✦ Turn financial data into growth decisions with VFD tools & training.    ✦ Helping businesses improve cash, profits & exit readiness.    ✦ Forecasting, reporting, valuation – practical tools to run and grow your business

Grow Your Advisory Services: Build, Launch and Consolidate

Embed a proven advisory strategy to consistently grow recurring advisory fee income.

Build and grow a profitable advisory service with practical training, the VFD toolkit and support to turn client opportunities into ongoing advisory work.

Is Mastermind right for you?

Whether you are building an advisory offer or improving one you already deliver, the programme helps you put the tools, skills and support into practice.

Accounting practices

Develop advisory services beyond compliance and deepen existing client relationships.

Fractional FDs and CFOs

Build a more consistent way to win, deliver and grow client engagements.

Business advisors

Add financial insight, planning and ongoing support to your client offer.

Talk to us about Mastermind

Your 12-Month Mastermind Journey

What you can achieve through the VFD Mastermind Programme, supported by the VFD toolkit, training and 1:1 support

Click on 1, 2, 3, 4 to discover what you'll achieve in each phase.

Phase 1 · Months 1–3

Define Your Strategy

Set the foundations for a successful advisory practice by creating a clear strategy, identifying early opportunities, and applying the methodology within your own firm.

1

Clarify your strategy and create a focused 12-month growth roadmap

2

Apply the VFD methodology within your own practice and business

3

Define your advisory proposition and the clients you want to serve

4

Identify immediate opportunities to generate fees from existing client relationships

5

Work closely with VFD to maintain focus, momentum and accountability

Phase 2 · Months 4–6

Build Confidence and Expertise

Develop the skills, confidence and practical expertise needed to lead advisory conversations, deliver valuable client support, and convert opportunities into fee-generating engagements.

1

Deepen your understanding of client challenges and growth opportunities

2

Learn how to structure and lead valuable advisory conversations

3

Build confidence using forecasting, planning and decision-making tools

4

Deliver the right level of support for different client needs

5

Convert client needs into clearly scoped advisory opportunities

Phase 3 · Months 7–9

Put It Into Practice

Apply the advisory methodology with real clients by delivering meaningful insights, driving action and accountability, and refining your approach through practical experience.

1

Convert advisory conversations into active client engagements

2

Give clients clearer performance direction through meaningful reporting

3

Lead focused review meetings that drive decisions and accountability

4

Keep performance aligned with plans through regular monitoring

5

Refine and improve delivery through feedback and continuous learning

Phase 4 · Months 10–12

Refine and Grow

Create a scalable advisory practice by embedding consistent delivery, building team capability, strengthening client relationships, and establishing the foundations for long-term growth.

1

Deliver a consistent and repeatable advisory experience for every client

2

Build the team, capability and capacity to scale delivery

3

Grow recurring fees through deeper client relationships and referrals

4

Expand conversations into business value, succession and exit planning

5

Review progress and create the next stage of your growth plan

1
Months 1–3

Define Your Strategy

Set the foundations for a successful advisory practice by creating a clear strategy, identifying early opportunities, and applying the methodology within your own firm.

1

Clarify your strategy and create a focused 12-month growth roadmap

2

Apply the VFD methodology within your own practice and business

3

Define your advisory proposition and the clients you want to serve

4

Identify immediate opportunities to generate fees from existing client relationships

5

Work closely with VFD to maintain focus, momentum and accountability

2
Months 4–6

Build Confidence and Expertise

Develop the skills, confidence and practical expertise needed to lead advisory conversations, deliver valuable client support, and convert opportunities into fee-generating engagements.

1

Deepen your understanding of client challenges and growth opportunities

2

Learn how to structure and lead valuable advisory conversations

3

Build confidence using forecasting, planning and decision-making tools

4

Deliver the right level of support for different client needs

5

Convert client needs into clearly scoped advisory opportunities

3
Months 7–9

Put It Into Practice

Apply the advisory methodology with real clients by delivering meaningful insights, driving action and accountability, and refining your approach through practical experience.

1

Convert advisory conversations into active client engagements

2

Give clients clearer performance direction through meaningful reporting

3

Lead focused review meetings that drive decisions and accountability

4

Keep performance aligned with plans through regular monitoring

5

Refine and improve delivery through feedback and continuous learning

4
Months 10–12

Refine and Grow

Create a scalable advisory practice by embedding consistent delivery, building team capability, strengthening client relationships, and establishing the foundations for long-term growth.

1

Deliver a consistent and repeatable advisory experience for every client

2

Build the team, capability and capacity to scale delivery

3

Grow recurring fees through deeper client relationships and referrals

4

Expand conversations into business value, succession and exit planning

5

Review progress and create the next stage of your growth plan

1:1 VFD Support &
Accountability Throughout

Set priorities and act
Maintain focus and momentum
Review delivery and improve
Refine and reset strategy

Mastermind members frequently recover their investment from just one advisory client.

The VFD Mastermind Programme is £499 per month, excluding VAT, for up to three delegates. Follow a structured 12-month roadmap to build, launch and grow recurring advisory fee income, with monthly milestones, training, mentoring, peer support and unlimited use of the VFD tool suite during your first 12 months. View VFD Programme options and pricing .

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Would you like to know more?

Accountant in Practice – UK

AMAZING PROGRAMME

The VFD Mastermind Programme has given me confidence to secure additional fees of £24,000 per year from just one client.

Josef Zbaraski
I've happy with support the support Gaye has given me so far. I think she's really good. I'm also happy with the CAAM demo this morning and I know I have quite a bit to do for me to make the best use of it.
Margot Clarke
The hot seat is really good because we have the support - it's like 5 or 6 people plus, in a big support group. Gaye goes over various reports and issues that we need to work on that we might not even be aware of. Steve and Gaye are great - I can't fault how supportive they are.
Jon Baggot
VFD Pro is an invaluable tool for business owners who want to truly understand and harness the power of financial data. Not only does it provide comprehensive, easy-to-understand, and actionable insights, but it also helps me work with the business to identify their key issues and establish the right KPIs to make progress toward their goals. This targeted approach allows the business to focus on the most critical aspects of their businesses and drive real results. VFD Pro's key attribute is translating financial data into decision making information.
Ian Futter
I think the best value is having Gaye on a one to one basis.
Maria Street
Thank you for all your support, and please pass my appreciation on to Gaye, she has been exceptional.
Mastermind Delegate
The 1:1 calls have been one of the most valuable things about working with VFD.

VFD Pro in 6 steps