Growing Your Numbers
Growing Your Numbers (GYN) and Virtual Finance Director (VFD Pro) are interconnected, with GYN functioning as an extension of the services and educational offerings provided by VFD Pro.
Here is how these two entities relate:
The Role Of GYN: Growing Your Numbers is a brand that was developed to engage directly with business owners. It focuses on providing business education and training programs tailored to the needs of entrepreneurs and business owners.
VFD Pro’s Platform Support: VFD Pro provides a platform that connects to various cloud accounting platforms, facilitating the creation of financial reports and models. This platform is integral in supporting the services offered by Growing Your Numbers.
Educational and Advisory Services: Both GYN and VFD Pro contribute to the goal of enhancing the financial management and business planning capabilities of SMEs. While VFD Pro primarily targets UK-based accountants, bookkeepers, and business advisors, offering support through ‘Mastery’ and ‘Mastermind’ programs, GYN extends its reach to directly support business owners.
FiMBO Program Connection: The “Financial Management for Business Owners” (FiMBO) program, offered by GYN, is a clear example of this relationship. This program, supported by VFD Pro’s platform, is a key offering for entrepreneurs to improve their financial management skills and prepare for business growth or sale.
Target Audiences: The primary market for VFD Pro includes accountants, CPAs, bookkeepers, and business advisors, particularly those expanding into advisory services. GYN, in partnership with firms using VFD, addresses the secondary market by directly engaging with business owners, providing them with resources and training to grow their businesses.
In summary, Growing Your Numbers (GYN) acts as a conduit to extend the educational and advisory services of VFD Pro and firms working with VFD to a broader audience, especially focusing on direct engagement with business owners. The relationship is symbiotic, with VFD Pro providing the technological and platform support, and GYN offering tailored educational programs like FiMBO to empower business owners in financial management and strategic business growth, and firms providing the support business owners need.